Consumer Demographics, Consumption Habits, Acculturation of the Global Consumer Culture and Consumer Ethnocentrism: A Rural India Perspective with special reference to Tripura
Funding Agency : ICSSR
Completed
Principle Investigator
7, 00, 000
2014 -
2017
Consumer Demographics, Consumption Habits, Acculturation of the Global Consumer Culture and Consumer Ethnocentrism: A Rural India Perspective with special reference to Tripura